Jesse Arora


Jesse oversees all business operations and functions for the direct service, non-profit, and daycare business models under ASSIST Programs. Jesse works with his esteemed Vice Presidents and Directors to fulfill the mission & vision of Assist Programs across the state of California and serve students in need.

Jesse worked in education for the last ten years through various education service companies that he has founded. Before this, Jesse has always had an entrepreneurial background,  partnering in food service, farm service, retail, and other industries until he found his true  passion in education.

Jesse resides in Sacramento, CA with his wife Marisa and children Anthony and Zara. Throughout his adult life, he has enjoyed outdoor sports, including football, soccer, and  motorsport racing. His passion from business comes from his want to create 1000 livable wage  jobs across California.